The Future Works Website

While working with the team at Saentys i was briefed to wireframe and design the Future Works website a new office development. The website needed to represent the cutting edge amenities and showcase the roof terrace and events program.

This website involved mapping the content, wire-framing and designing the site. As well as specifying motion and animation and a full developer specification document to further aid hand over. I also created a style guide and custom design system to ensure consistency and scaleability.

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Citroen C1 Brochure

The Citroën C1 was the first of the range we were briefed with re-designing. I was involved in everything on this project from initial meetings and decisions about format and how to split content right through to artwork for print and digital.

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We decided to split the brochures into two elements, the “Emotional” and the “Rational” elements. The Emotional part would be perfect bound and use spot varnish throughout. The rational part was to be stitched and produced as a print on demand as it was regularly updated.

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Each of the brochures features image and illustrations working together to enforce a concept or feature related to the product. This brochure set the way for the rest of the C-Range brochures and was so well received that it was offered to other markets around the world.

Citroen C-Range Brochures

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Chaletbau Matti Website

While working with the team at Saentys i was briefed to wireframe and design the Chaletbau Matti website a bespoke Chalet builder. The website needed to represent the beautiful hand made traditional Chalet’s they build as well as showcasing how much technology is incorporated into the custom builds.

This website involved mapping the content, wire-framing and designing the site. As well as specifying motion and animation and a full developer specification document to aid hand over. I also created a style guide and custom design system to ensure consistency and scaleability.

 

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Termini Pitch

We were invited to pitch to produce the brand and campaign for Termini a new flagship office building in Sandyford, Dublin. Sandyford is undeniably the suburban office location of choice a large number of PLCs and other brands that have re-located or opened secondary offices there and this is a prominent building by the LUAS Green line.

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Next Stop. New Start.

Inspired by the name Termini, this concept uses the construct of stop and start as a way of talking about the features of the development, overcoming traditional challenges and moving forwards toward a solution. A simple and straightforward approach that is high impact, flexible and can easily be tailored to different audiences. Better starts here.

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We pitched this route and one other and this route was chosen and rolled out across the building and all supporting collateral.

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Arsenal competition game

That’s a Result! We were approached by Arsenal and Citroën brief to promote the partnership between Arsenal and Citroën to Arsenal fans. Our idea was to create a predictor game competition with a car as the main prize. We created That’s a Result! We created every element of this game from the name through to the branding.

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The game needed to be simple and engaging, allowing users to quickly enter their prediction and win points towards the final prize draw. The client originally wanted to create the App on Facebook. Due to mobile restrictions, we decided to create a standalone site which was integrated with Facebook API and worked across all devices.

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We activated and promoted this game across all the Arsenal channels including the website, programme ads LEDs, social media and emails. The Game was very well received and had a big following with over 3,000 people coming back to make their prediction for each game. It was so successful that the client ran the same game again the year after – the only difference was a different car!

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PI59 Website

While working with the team at Saentys i was briefed to wireframe and design the PI59 website. I also visualised the motion of the homepage as it had a unique scrolling animation.

I had to prepare the files for developer handover, this included creating a style guide and custom design system to ensure consistency and scaleability.

 

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111 BPR Campaign

We were invited to pitch to create a bold campaign to promote the 4th floor of 111BPR becoming available it had to appeal to tech and media companies. We decided that floor four bold and confident and created a campaign to reflect this.

We created a set of illustration and bold gradients to use alongside the stunning images of the office. The campaign we created was bold and confident and ultimately won us the pitch, this has since been rolled out and the fourth floor was let very quickly.

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Satellite Brand

I had been working at Satellite for 6 months when the directors approached me. They asked me to re-brand Satellite creative. It was a daunting prospect and it was to coincide with a studio refurb and a party. Celebrating the 21st year of Satellite being in business.

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I wanted to freshen up the brand simplify and make it much more confident, I started by modifying the roundel and removing ‘creative’ from the name. Satellite isn’t a London agency, and I didn’t want to apologise for that, Created out of town was born!

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We didn’t want the brand to be restrictive or fussy, so the guidelines are there purely as a guide. Use bold colours and always look for the circle in imagery. One font weight is to be used and that’s about it! Simple! The website is all about our work, I wanted to create a site that wasn’t the normal ‘agency’ site, Check it out here >. This has since been nominated for site of the day on the prestigious AWWWARDS.

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Citroen C-Range Brochures

After creating the C1 brochure we had to apply the new brochure style to all the other vehicles in the range. This included creating illustrations to emphasise the products individual personality. We also needed to consider how the brochure would work in the interactive format.

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This brochure design really allowed us to push the quirky feel of the Citroën brand. Using bright colours and fun imagery. Applying this style and design to all the brochures in the range. Keeping them different and fun while thinking of unique ways to highlight individual products features was a challenge.

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This was one of the single biggest jobs I have worked on. It took over a year from start to finish to update and re-design all of the brochures both emotional, rational and interactive versions of each. It was remarkably well received and over a large number of countries outside of the UK took on this brochure design.

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Ale & Coffee House Brand

Casual Dining Group approached us to help them develop a brand to pitch for 2x sites at Heathrow Airport. They wanted to create a pub brand as their first step into this sector. We helped to develop the brand for the tender process which they later won.

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The Ale & Coffee House has been developed to look and feel a lot like a traditional pub brand. We wanted this brand to be able to roll out across different locations without losing the individuality of each pub. This led us to the idea of untraditional. Taking what is expected of a pub chain and giving it a little twist.

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This was very well received, and the untraditional idea has been applied to the entire brand ethos. Everything from menus to drinks right through to the interiors of the pubs with each pub taking influence from its name – untraditionally!

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